4 SIGNIFICANT CHALLENGES FACED BY BUYERS WHILE BUYING JEWELL IN DELHI

Description "Whether someone wants jewellery for themselves, a friend, or for a special occasion, the jewellery industry is witnessing a noticeable increase in the number of people buying it online. Unlike Clothing or footwear, still shopping for jewellery online is at a nascent stage because of the price and purchasing jewellery is occasional. Customers have to ensure they don’t stumble upon a faulty product that looks good online but doesn’t suit them when they wear a physical product after purchase. Experience Jewellery is considered a luxury item. Hence, while buying something luxurious like jewellery, customers expect to have a delightful buying experience. Customers purchase jewellery pieces only when they are satisfied with their look and feel by wearing them physically. Most online jewellery stores fail to match clients’ expectations as only the images are displayed beautifully without any try-on option. Hence, try-on jewellery feature can be a game changer in this competitive world. This ensures that customers are 100% sure of how the physical jewellery piece looks on them after purchase."