FRIDAY DUD: A CONTENT MARKETING PERSPECTIVE - EVENT SERVICES IN INDIA

Content Marketing on the weekends is something that dreads the soul out of the marketers. As soon the weekend approaches, search and social advertising teams go on a high alert to the dwindling needle that their social media and content engagement will fall pray to. No matter how hard you try to personalise your strategy the chances of it back-firing are at an all time high. In all other worlds and vectors Mondays are the prickly ones buit believe you me Fridays are a real buzzkill for us marketers esp. content marketers.